Preview: The 2007 MTV Video Music Awards

Posted Fri Sep 7 5:55pm PDT by Rob O'Connor in And The Winner Is...

Sunday Night, September 9, 2007 at 9pm, East Coast Time, MTV will broadcast the most important television program of the past 50 years.

OK, slight exaggeration. But the 2007 MTV Video Music Awards will be presented and with it awards for videos MTV doesn't show during its regular programming! We were a little surprised to see an absence of musicians we've heard of. I'm sure these Fall Out Boys and Linkin Parks are swell people, but no mention of Queens Of The Stone Age, Modern Life Is War or Pig Destroyer? Where's the oversight committee on this one?

Anyhow, it looks to be one helluva night. While we believe the nominees should mudwrestle for the awards, cooler heads say presenters will open envelopes and announce the winners, who will then parade to the dais and thank God, their families, their management company and people who still buy their music.

In fact, it's been announced that none other than Britney Spears will perform the opening number, "Gimme More," the first single from her forthcoming album. Spears has collaborated with Criss Angel, the Mindfreak,  for the opening choreography, so there's a chance she could magically disappear or be set on fire. And while it's been denied that she will perform a duet with Justin Timberlake, it is guaranteed that she deliver a surprise! Oh man, I hope it's Ice Cream Cake!

Amy Winehouse has a chance of winning an award as Best New Artist and as a girl for Best Female Artist as they're calling it this year. And her "Rehab" video is up for Video of the Year.

But it won't be easy. The competition is stiff. Lily Allen, Carrie Underwood, Gym Class Heroes and Peter Bjorn and John will also compete for Best New Artist, while other  Females doing battle with Amy include: Beyonce, Fergie, Rihanna and Nelly Furtado. Using her last name may cost Winehouse some points. Award-givers often consider inscription costs when factoring their choices, so, in the future, keep it short, sis.

Other Video of the Year possibilities include: Beyonce for "Irreplaceable," Justice for "D.A.N.C.E.," Rihanna, featuring Jay-Z with "Umbrella," Justin Timberlake with "What Goes Around...Comes Around," Kanye West with "Stronger." Again, Amy's got some tough competition. We'd love to weigh in on which video should win, but as we've noted previously, since MTV doesn't really show videos too often, we'd feel more comfortable saying that re-reruns of America's Next Top Model Show are always awesomely hot!

Boys, or Best Male Artist, where the nominees are noticeably uglier than the female nominees (just an observation, folks) include: Akon, Robin Thicke (we still prefer his dad Alan), T.I., Justin Timberlake and Kanye West. Wouldn't want to be on the line for the men's room with these guys! Mirror-hogs, one and all.

We're not really sure how MTV is defining "Earth-Shattering" these days, but according to them, the Most Earth-Shattering Collaborations of the Year include: Akon and Eminem for "Smack That," Beyonce and Shakira for "Beautiful Liar," Gwen Stefani and Akon for "Sweet Escape," Justin Timberlake and Timbaland for "SexyBack" and U2 and Green Day for "Saints Are Coming."

If you're noticing that many of these candidates are the exact same names in many categories, you're not alone. MTV acknowledges Beyonce, Bono, Jay-Z, Justin Timberlake and Kanye West as "Quadruple Threats." We'd acknowledge them slightly differently, but this is a family site and all kids eat for free, so let's move along, shall we?

Just to make it seem as if the "art" of video-making has some bearing on these award shows, a few brief minutes will be spent not on Gwen Stefani's, Shakira's or Nelly Furtado's tummy but on something called Best Editing and Best Directing....yeah, we didn't get excited either.

But Monster Single has too many candidates! Daughtry, Fall Out Boy, Lil Mama, Mims, the list goes on to include 10 potential winners. Now that is one crowded race and one we're glad we don't have a horse in. Though wait ‘til next year!

Finally Best Group--and here we are mystified: Fall Out Boy, Gym Class Heroes, Linkin Park, Maroon 5 and the White Stripes. Not a single mention of Motorhead, Belle And Sebastian or Wolves In The Throne Room? Where's the justice? Keep in mind, we work for a guy who keeps saying things like "This is the year for Spearmint." We don't know what he's talking about either.

I'd invite you all to my house to watch the awards with me, but my mom says the last time I had friends over someone threw up in her petunia patch and she's not having it. I'll work on her for next year. But for now, I'll be sure to blog in soon afterwards so we can commiserate on how our favorite acts got ROBBED.

Next year, we'll organize a campaign and stuff that ballot box!

Click here to watch a show spotlighting VMA-nominated videos

Click here for a Y! Music playlist of VMA-nominated songs

183 Comments

1. yetzqie_16 -
Wow! I really hope britney's opening number will turn out good as well as the duet with Justine Timberlake...i hope they'll have that one for the opening too!

2. oliviaodom2000 -
Brit is eager to make a comeback and get things right with her fans. She always gives an outstanding performance and I think she'll be awesome this time also. She'll give them something POSITIVE to talk about and w/ Chris Angel by her side, I can't wait. Britney, you go Girl!!!!!!

3. Dr. Cat -
I think its time for MTV to remember and start focusing on the real purpose it was created for: MUSIC and stop playing all these stupid reality shows with all those useless characters. If not then it should change the name to R(eality)TV!! Its little cousin VH1 plays a helluva lot more music.

4. nikan f -
i love brithneys musis and song and i love too rihanna because this 2 singers are very fantastic and very amazing....
i wish to have a good days.........................

5. Yahoo! Music User -
welcome back britney,,,,,,,,,for me your' still no.1 pop princess,,,,

6. kortegos -
welcome back britney,,,,,,,,,for me your' still no.1 pop princess

7. W D -
lordy i cant stomach brit. guess she can dance a bit. that singing though jeez. any idiot at the local mall could sound just as good! guess she is thankful for digital editing. want her to know how bad she is! she is so out of touch. bye losers!

8. W D -
even trash floats now and then. but in the end, it all sinks! bye brit, i really dislike how u have used your fame as it relates to being a role model for young girls. whether u like it or not, young girls are looking at you, with the fame comes responsibility to them. get, got it, good!

9. Yahoo! Music User -
okay.

i doubt this is going to be as amazing as past VMA years.
the same few artists got nomitated for everything! i personally don't think i'll even watxh the show. it's an insult to music at this point...

10. Hope Pham -
hi hfnr vnrif bso bck yt eo u9nri 888777669HDUCB DHH tgfe hfo

11. Shilo S -
hi

12. AkhkhAru -
i think i'll wait til somebody posts up certain parts of the show on you tube and i'll watch brit there. the same people nominated over and over and over, this one's gonna suck. i just hope brit will be able to deliver a damn good show, put alot of haters in their place. whatever.

13. doro -
Brit should just quit music all together since everyone knows she can't sing to save her life. Her best work was her first album and I seriously doubt that that's even her voice... I've heard gimmie more and the only thing that's half decent about that song is the beat! She is getting soooo much digital help on that single it's pathetic!
The same nominies are repeated in the categories because there just too damn good to fit into one place.
All the men in the best male category are super fit and megga talented!
Have you heard Robin Thicke's voice, and those eyes... oh..lala! He is himself, he's not his dad, stop comparing them! His father did comedy, when did that become music?
Give the guy a break so what he has a famous dad, just take him 4 what he is a fantastic musician who is deserving of every award he gets!

14. sakura21 -
this years VMA's is so gonna rock!! i cant wait!! i really want 2 see Brits big comeback i heard her song gimme more and its actually kinda hot so i rea want 2 c what she does prob something crazy!! as for the nominations i think everyone who got nominated deserves it. but really i think that JT will win really big cause hes just been #1 everywhere since last year!! Beyonce 2 so they probably take the most home.JT will defenitly win best male and also he should win earth shattering collabo cause sexyback was just soo HOTT!! Tim and JT just keep coming with the hits!! as for video of the year i really dont know whos gonna win that one!

15. Blush -
hey welcome back brit

16. Melinda -
Glad your back britney

ur still # 1 on my list

17. prettypierucci -
wow britney you can do this

18. layla_s_nikoo -
welcom back britney and you made a smart desision for dumping kaven you look so much batter now.

19. layla_s_nikoo -
welcom back britney and you made a smart desision for dumping kaven you look so much batter now.

20. layla_s_nikoo -
welcom back britney and you made a smart desision for dumping kaven you look so much batter now.
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