New Clay Video: An Aiken Void In My Heart

Posted Tue May 13, 2008 6:30pm PDT by Lyndsey Parker in Reality Rocks

A little insider info here: Clay Aiken's new video, "On My Way Here," got lost on its way here. To my office, that is. It was supposed to arrive first thing this past Monday morning at Yahoo! Music HQ, but the longer I waited with baited breath beside the Y! mailbox, the clearer it became that the video was M.I.A.

So a SWAT team of trusty Yahoo! mail clerks was swifty dispatched on a mission to solve this mystery of the missing tape...which basically meant they placed multiple harassing phone calls to hapless UPS switchboard operators.

This was important, people! THE NEW CLAY AIKEN VIDEO WAS LOST IN THE MAIL!!! Did no one understand the heart-stopping gravity of this situation???

Well, eventually, after a series of only-funny-in-hindsight mailroom mishaps, "On My Way Here" did make it way to my office on Tuesday. So, after all the anticipation that'd been building for 24-plus hours, me and my fellow Claymate staffers finally popped Clay's rescued BETA tape into our fancy high-tech encoding machine and...we encoded the most low-tech video in AmIdol history.

Seriously, Danny Noriega's "I-hope-Santa-blanks-your-mother" Xmas YouTube video probably had a higher budget than "On My Way Here." Come on now, Clay is the third-biggest-selling Idol EVER. The guy just made a mint shilling his new album on QVC. And this is the best his label could come up with?

Of course, Clay is not some blinged-out hip-hop hipster or MTV-ready pop star, so it's not like I expected an eyeful of CGI effects, Hype Williams fisheye lenses, a fleet of Escalades, a bevy of booty dancers, and the like. I didn't expect a Missy Elliott-esque masterpiece. But I did expect a little more than an amateur camcorder clip of Clay wearing what appears to be the brown-and-pink business suit of a Baskin-Robbins store manager, while he stands woodenly in front of a recording-studio microphone singing his lyrics off a sheet of paper.

OK, to be fair, "On My Way Here" has a little bit more going for it than that. A day-in-the-life montage of footage filmed on what apparently was not one of the more exciting days in Clay's life, the video also features a visibly uneasy Clay being mussed and fussed over at a couple photo shoots, then perusing the digital pics on a computer monitor and miraculously approving them. (Sorry, but Clay's taken some pretty unflattering snaps lately.)

Then there are some spliced-in older, more flattering, less peroxided photos of Clay from the past, to remind viewers of what he used to look like before he mysteriously morphed into the lovechild of K.D. Lang and Ellen DeGeneres.

The song itself--penned by Midas-touched hitmaker Ryan Tedder of OneRepublic, who also co-wrote Leona Lewis's smash "Bleeding Love"--is not bad. It is in fact the perfect showcase for Clay's smooth-movin' crooner vocals. But the song's fly-on-the-wall studio video is so dull, any actual flies at this shoot probably flew headfirst into the nearest flyswatter just to put themselves out of their misery.

So maybe Clay's video isn't lost in the mail anymore....but I still feel a little lost after watching it. Check it out below and see if you're as underwhelmed as I am:

115 Comments

1. Frida -
Yawn!!!!!

2. Yahoo! Music User -
Well at least he looks better than he does in that scary photo you wrote about last week. But i agree the video's boring....

3. Whit -
Not quite as bad as the This is the Night one.

But pretty much pathetic. =/

4. Yahoo! Music User -
His voice is so strong and this is such a beautiful song that it doesn't need distractions. I'm just happy to see him. True it would be better it were a live performance but he has been on broadway -- so we get to see him in the studio..

5. streamrunningfree -
I find the working session in the studio quite enjoyable. I think Clay is quite handsome and look great with blond hair.

6. mememe -
So true, performing eight shows a week in Spamalot on Broadway left little time for fancy promo. But the title song is great and the CD is awesome. Good Work Clay!

7. Yahoo! Music User -
I love this song and Clay sounds wonderful on it and looks yummy. While I would love a more fancy video, I like this one.

8. liney23 -
Tell me, is there any hairstyle you have liked on Clay? Just askin' cause you seem to care so much.

A little choppy, but I liked the "in the studio" parts and it was fun to see some of his old looks. He's matured nicely. So has his voice. The cd has some fast songs on it, too and is the first cd I have ever had where I liked all the songs, not just a few or a couple.

9. Yahoo! Music User -
He looks so cute...the pics make me think of all he has been through since he was just a college kid from Raleigh NC...like it. Wasn't bored!

10. corinne -
He could have given you the equivalent of Gone With the Wind and your commments would not have been very different, would they?

11. Yahoo! Music User -
I can't agree about the bad snaps lately, I think Clay's looking better than ever. The song has a good hook and his vocals are stellar. The vid team, however, needs to go back to film school or whatever. Not Clay's fault, but they didn't do him justice.

I just got this cd and it's definitely got some great songs on it. In particular, Everything I Don't Need, Ashes, and (especially) Lover All Alone are stand outs.

12. jasmine15000 -
I think he looks wonderful. I also thing the photo you mentioned the other day was very handsome. I love this man and his voice. No video, no song, no production can ever do him justice. He is just that good. But I enjoyed the video, and I'm glad others did as well.

13. Yahoo! Music User -
I can't think of anything more interesting than just listening and watching the recording of this song. Anything else would be a distraction. I like it.

14. Perry -
As usual, Clay's performace is great. Smooth, mellow and fully expressive. The video is dull. We've seen plenty of studio shots of Clay, many better than these. I know that "Spamalot" left little time. Yet if Clay is to continue to add more fans, I surelyy hope all media (including Yahoo videos) will be utilized to showcase his unique and impressive talents. In a phrase, "Clay's great, the video is not".

15. Sarah -
LOVE him, love the Album, HATE THIS VIDEO!!! HAAATE IT!!!

his record label is cheap!!

16. Yahoo! Music User -
Quote...

"And this is the best his label could come up with?"

Sad isn't it?

Too bad RCA can't seem to get behind one of their top selling artists. If in fact someday Clay jumps ship and changes labels, I am sure the executives at RCA will be scratching their heads in unison trying to figure out how they 'lost' him. Totally clueless then as they are now.


Oh, and LP, just so you know - your snide comments are not appreciated by this reader.

17. Yahoo! Music User -
Is this the single on his new album? I haven't kept up the past couple of years, but the man is looking good. I listened to this song a couple of times and it is growing on me. I will have to go out and get the album. I hear there a couple uptempo songs on it.

18. Yahoo! Music User -
I love his new Album. As long as we're here gave me chills. Amazing voice-amazing talent

19. Yahoo! Music User -
I liked the glimpses from past photoshoots and the glimpses of Clay and the musicians working on the CD. Clay sounds good. I think the editing could have been more polished, but overall I like it.

20. Yahoo! Music User -
Yeah, I'm disappointed that RCA went cheap on this video, though I do enjoy the behind-the-scenes glimpses. Clay recorded the entire album (except for one song) while in the studio playing with the same musicians and had his own input in the entire process.

Regardless of what you think of the video, check out the CD. Lots of uptempo stuff, some surprises, personal songs reflecting what he's been through the last 5 years including one that he wrote, and great voice throughout.

And lastly, regarding the hair, it's pretty close to his natural strawberry blonde. I hope that he goes all the way natural someday.
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